FALL 2009 RESIDENCY
Arts Enterprise: Art as Business as Art
Public Events
All events are free and open to the public.
Wednesday September 23 | 7pm | Overture Center
Where Art and Audience Collide: Smashing Assumptions About Arts Venues
Speaker: ELIZABETH STREB, Choreographer | Founder, Streb Lab for Action Mechanics (SLAM)
Thursday November 12 | 7pm | MMoCA
Arts, Inc.: Greed, Neglect, and Our Cultural Rights
Speaker: BILL IVEY, Obama’s Arts and Humanities advisor | Director, Curb Center for Art, Enterprise, and Public Policy at Vanderbilt
Thursday December 3 | 7pm | Overture Center
Arts Journalism 2.0: The Next Wave in Arts Conversations
Speaker: DOUGLAS McLENNAN, Founder, ArtsJournal | Director, National Arts Journalism Program
Associated Public Events
Thursday September 10 | 4:00-5:00pm | Student Commons, Art Lofts, 111 N. Frances St
Lisa Sonora Beam presentation: "Life as a Creative Entrepreneur: Making a living while making art work"
Thursday September 24 | 10:30-11:30am | Grainger Hall Plenary Room, 975 University Ave
Elizabeth Streb presentation: Physics in the Arts
Thursday October 1 | 5:00pm | 179 Human Ecology, 1300 Linden Dr
Lydia Tanji presentation: Costume Design
Thursday October 15 | 7:30pm | Mills Music Hall, Humanities Bldg, 455 N. Park St
Course Information
Arts Enterprise: Art as Business as Art
The Art as Business as Art course website and blog are now live at artsenterprise.wisc.edu/artbizart. Course updates are also posted on Twitter twitter.com/artbizart. Please visit these sites for up-to-date information on course schedules, activities, guest speakers, and events.
Please note: The course is not open to the public, however visitors may inquire with ataylor@bus.wisc.edu or sjutt@wisc.edu directly about observing a particular class.
Course number: Business 365/765 Special Topics
(crosslisted with Art/Design/Music/Theatre & Drama 469 Interdisciplinary Studies in the Art)
Topic Title: Arts Enterprise: Art as Business as Art
Instructors: Andrew Taylor, School of Business and Stephanie Jutt, School of Music, with featured speakers from arts and business
Day/Time: Fridays 8:50-11:50
a.m.
Credits: 2-3
Prereq: Juniors, Seniors, and Grad Students, Consent of department
Limit: 35
Course description:
Artists and other creative workers have long balanced their expressive work with business realities—marketing, contracts, funding, financing, patronage, and public engagement. Whether as independent contractors, sole proprietors, company founders, contract artists, project collaborators, board members, or volunteers, successful artists have wrestled with the life of an entrepreneur in a complex and ever-evolving industry. But what if the business side of artistic expression wasn’t just an inconvenience, but an integral part of the expressive palette? What if the tools of business were used with a craftsman’s hand to advance an artistic vision in more elegant and connected ways? This course will explore the dynamic interplay between artistic life and business strategy, and will feature compelling national figures who cross that line everyday. It will offer new perspective and foster new connections for an interdisciplinary group of students, and advance the role of “arts enterprise” on the UW–Madison campus.
This course is offered as part of the Arts Institute Interdisciplinary Arts Residency Program in partnership with UW-Madison Arts Enterprise, the Bolz Center for Arts Administration, and the School of Music. For more information please contact Kate Hewson at (608) 263-9290 or visit the Arts Institute Web site.